Paste your tagged links — one per line, or a CSV. It parses every UTM in your browser and flags the inconsistencies that fragment your analytics: mixed casing, synonym mediums, near-duplicate campaigns, spaces, PII, and untagged links. Nothing leaves your device.
Yes — completely free and unlimited. It runs entirely in your browser, so there's no credit cost and no sign-up.
No. All parsing happens locally in your browser. Nothing is sent to a server or stored — you can even use it offline once the page has loaded.
Either one URL per line, or a CSV/spreadsheet export of your links — it finds the column that holds URLs automatically. Both tagged and untagged links are fine; untagged ones are flagged.
Missing utm_source/medium/campaign, inconsistent casing of the same value, mixed medium vocabulary (cpc/ppc/paid_social treated as one channel), duplicate or near-duplicate campaign names, spaces in values, personal data (emails/phones) accidentally left in tags, and links with no UTMs at all.
Analytics tools group by exact string. 'Facebook' and 'facebook' become two sources; 'summer_sale' and 'summer-sale' become two campaigns. Inconsistent tags fragment your reports and hide which campaigns actually work.