Paste your campaign report and get an instant audit against your own account averages — zero-conversion spenders, CPA blowouts, low-CTR outliers, and the total spend at risk. Nothing is stored.
Export by campaign with cost, clicks, impressions & conversions. Column names auto-detected; preamble rows skipped.
Every account gets one free audit, then it's 1 credit each (free monthly credits cover normal use). A credit also covers the optional AI action plan.
A campaign-level export with at least campaign name and cost. Add clicks, impressions and conversions (and conv. value) for the full audit — zero-conversion, CPA-vs-average and CTR checks all use them. Column names are auto-detected, and a couple of preamble lines above the header are skipped automatically.
It's an honest estimate from your own numbers: all spend on zero-conversion campaigns, plus the excess spend on campaigns whose CPA is well above your account average (the amount above what average efficiency would have cost). It's a flag for review, not a promise you'll recover exactly that.
No — it works from the CSV you paste, so there's nothing to connect and nothing is stored. A live Google Ads connection is a separate, future integration.