See whether your ad spend is on track for the period — how it paces against an even burn, what you'll actually spend at the current rate, and the daily budget to land exactly on target.
Projected total
₹112,500
Even pace = now
₹40,000
Spent / day
₹3,750
Daily to hit budget
₹3,056
Overspending
At this rate you'll spend 112,500 — over budget. Lower daily caps or you'll exhaust the budget early.
Assumes an even daily burn. If you plan to front- or back-load spend (e.g. a sale weekend), read pacing against your plan, not a flat line.